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Hyundai Motor

Project

Hyundai Motor

Hyundai Motor Studio Digital Showroom

Location: Seoul, Korea

Application: Illustrating different types of motor with smooth 4K content



System Configuration:

- 3x4 70” FHD Visionpro® C series rear-projection cubes
- Digicom® Ark3000

Company Background:


The Hyundai Motor Company is a South Korean multinational automotive manufacturer headquartered in Seoul, South Korea. Hyundai is currently the fourth largest vehicle manufacturer in the world. Hyundai operates the world's largest integrated automobile manufacturing facility in Ulsan, South Korea, which has an annual production capacity of 1.6 million units. Hyundai vehicles are sold in 193 countries through some 6,000 dealerships and showrooms worldwide.


Interactive motor selection experience:


Different from traditional motor showroom, Korea Hyundai Motors Studio in COEX Mall Complex in Seoul took the initiative to adopt an interactive way to showcase their car brand and models. They chose VTRON's 12 units of Visionpro® video wall cubes integrating Digicom® Ark3000 processor to illustrate the cars’ interior, exterior and operations. Customers can use a large touch panel to select what to display on the VTTRON’s video wall.


Real-time display and high synchronization:


Speed is one of the important factors to showcase the car performance. Hyundai set high requirements of smooth 4K display, and hence high requirement of processor capabilities. VTRON’s Digicom® Ark3000 was used in the system because it is able to achieve 100% high image synchronization across the entire wall with its System Synchronization Clock (SSC) algorithm and drive 4K high resolution video content in real-time.

 

Digicom® Ark3000 offers real-time display with its RIET architecture which offers 280Gps bandwidth per chassis and can cascade up to 21 chassis with total bandwidth of 5880 Gpbs. Each input signal is allocated to a dedicated high-speed data bus. Input and output cards have separated data buses. Each signal window is independent to each other with a dedicated high-speed channel to process ultra-high resolution true and smooth images. Hence, numerous real-time input sources can be displayed at 60 fps without any frames lost. Digicom® Ark3000 only takes less than 15ms to open a signal window on video wall.

 

Great upgrade flexibility

 

The modular design of Digicom® Ark3000 processor offers a couple of advantages. Firstly, minimum maintenance with hot swappable components including I/O and central processing boards, redundant power supplies and fans. It allows automatic service recovery of the images on the video wall after input/output board is replaced. Secondly, wide range of signal processing boards including fiber optic can be selected for customized configuration based on customer’s needs at the minimum cost. Third, by adding Digicom® Magic processors, users can enjoy large 2D desktop or 3D GIS applications across the entire wall. Forth, Digicom® Ark3000 can be scalable to display 336 outputs and with 1334 hardwired inputs.


    1. 投影机亮度900 ANSI流明- 1500 ANSI流明
      光源类型冗余LED光源
      分辨率1024×768、1400×1050、1920×1080
      尺寸50″/ 60″/ 67″/ 70″/ 80″
  • Korea Hyundai Motors Studio Digital

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